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Enterprise Competitive Intelligence System - Build Your Own Klue Alternative

Auto-generate comprehensive competitive battlecards with AI for $500/year instead of $16,000+

Stop paying enterprise prices for competitive intelligence. This n8n workflow replicates Klue, Crayon, and Kompyte's core features at 5% of the cost.

What You're Getting

A complete n8n workflow that transforms competitor mentions in Slack into fully-researched competitive battlecards stored in Notion—automatically.

When your sales team mentions a competitor:

1. AI agents research the company (websites, reviews, LinkedIn)
2. Generate a 9-section competitive battlecard with SWOT analysis
3. Store everything in Notion for instant access
4. Answer questions in real-time via Slack Q&A agent

Just like Klue's "Ask Klue" feature, but you own the data and pay 95% less.

Why This Beats Buying Enterprise Tools

Klue: $16,000+/year + per-user fees
Crayon: $30,000+/year (enterprise only)
Playwise HQ: $3,000+/year
This workflow: $500-800/year (unlimited users)

You Get the Same Core Features:

✅ AI-powered battlecard generation (9 comprehensive sections vs. their 4-6)
✅ Slack Q&A agent (ask questions, get instant answers with citations)
✅ Automatic research (scrapes websites, analyzes G2/Capterra reviews)
✅ SWOT analysis (fully automated, not manual)
✅ Real-time updates (supplement with latest news via Perplexity)
✅ Complete data ownership (your Notion, your data—not vendor-locked)
✅ No per-user fees (unlimited team access)
✅ 45-60 minute setup (vs. weeks with enterprise tools)

How It Works

Phase 1: Competitor Detection

• Sales rep mentions competitor in Slack: @bot create battlecard for Salesforce
• AI detects competitor name (handles typos via fuzzy matching)
• Routes to creation (new) or Q&A (existing)

Phase 2: Research (5 Parallel Streams)

• Company identification via Perplexity
• Website scraping via Jina AI (4+ pages)
• Customer review analysis (G2, Capterra, Reddit)
• Feature research (capabilities, integrations, pricing)
• Market positioning analysis

Phase 3: AI Generation

• 5 parallel Claude Sonnet agents generate distinct sections
• Creates 9-section battlecard with SWOT, attack surfaces, discovery questions
• Extracts supporting quotes from customer reviews

Phase 4: Storage

• Saves to Notion database
• Registers in competitor tracking table
• Sends Slack confirmation with link

Phase 5: Real-Time Q&A

• Reps ask: @bot what's HubSpot's biggest weakness?
• Agent retrieves battlecard, answers with citations
• Optionally supplements with breaking news

What's Included

1. Complete n8n Workflow (JSON file)

• 50+ configured nodes ready to import
• 10 color-coded sticky notes with setup guidance
• Pre-built AI agents with optimized prompts

2. Setup Documentation

• Step-by-step installation guide
• Slack bot configuration instructions
• Notion database template (30 properties)
• Troubleshooting guide for common issues

3. Customization Guide

• How to swap research sources (OpenAI, Tavily)
• Modify battlecard structure (add/remove sections)
• Change storage backend (Airtable, Google Docs)
• Cost optimization tips

4. 10 Strategic Sticky Notes

• Fuzzy matching logic explanation
• Rate limit warnings
• Setup checklist
• Q&A usage tips
• Cost optimization guidance
• Slack formatting examples

Who This Is For

✅ Startups ($1-10M ARR) - Can't justify $15K+ for Klue but need professional CI
✅ Sales enablement teams - Building competitive intelligence on limited budgets
✅ Product marketers - Maintaining up-to-date battlecard libraries
✅ Founder-led sales - Need competitive intel without dedicated CI headcount
✅ Companies using n8n - Already have the infrastructure, just add this workflow
✅ Teams replacing enterprise tools - Migrating from Klue/Crayon to save $30K+/year

Requirements

You'll need accounts for these services (most have free tiers):

Essential:

• n8n (Cloud $20-50/mo or self-hosted free)
• Slack workspace
• Notion workspace
• Anthropic API (Claude)
• Perplexity API (Sonar Pro)
• Jina AI API (free tier available)

Total estimated cost: $500-800/year for API usage (vs. $16K-30K for enterprise tools)

Setup time: 45-60 minutes

Technical level: Intermediate - You should be comfortable with:

• Setting up Slack bots
• Creating Notion databases
• Configuring API credentials in n8n
• Basic JSON import/export

What Makes This Different

vs. DIY Google Docs:

• No manual research or copy/pasting
• Consistent structure across all battlecards
• Real-time Q&A without folder searching
• Automated updates

vs. Enterprise Tools:

• 95% cheaper ($500 vs. $16K-30K)
• Full customization of everything
• You own 100% of the data
• No per-user fees
• No vendor lock-in

vs. Other n8n Templates:

• Most comprehensive battlecard structure (9 sections)
• Includes Q&A agent (not just creation)
• Production-ready prompts (tested on real competitors)
• Strategic sticky notes for guidance
• Handles edge cases (typos, rate limits, Notion block limits)

Real Use Cases

B2B SaaS Sales Team: Sales leader mentions @bot create battlecard for Airtable. 60 seconds later, entire team has comprehensive profile with attack angles and discovery questions. No more outdated PDFs.

Product Marketing at Startup: PM eliminates 20+ hours/quarter of manual research. Uses Q&A mid-presentation: @bot what's Linear's current pricing? Gets instant answer without context-switching.

Founder-Led Sales: Solo founder can't afford $16K for Klue. Builds battlecard library organically for ~$50/month in API fees. Professional competitive intelligence on a bootstrap budget.

Enterprise Migration: Company with 100+ reps spent $35K/year on Crayon but only used battlecards. Migrated to this workflow, saved $33K annually, maintained same adoption rate.

Frequently Asked Questions

Q: Do I need coding skills? A: No coding required, but you should be comfortable with n8n (visual workflow builder) and setting up API integrations.

Q: How much do the APIs actually cost? A: Typically $1-3 per battlecard generated. If you create 10-20 battlecards/month, expect $30-60/month total. Far less than $1,300+/month for Klue.

Q: Can I customize the battlecard sections? A: Yes! The 5 AI agent prompts are fully editable. Add pricing analysis, remove SWOT, reorder sections—it's your workflow.

Q: Does this scrape competitors illegally? A: No. It uses public websites, review sites, and APIs. Same sources enterprise tools use. Jina AI and Perplexity handle the scraping legally.

Q: What if I hit API rate limits? A: The workflow includes guidance on adding Wait nodes between calls or reducing parallel research streams. You can also upgrade to higher API tiers.

Q: Can I use this with Microsoft Teams instead of Slack? A: Yes, with modifications. You'd swap the Slack nodes for Teams nodes. The core logic remains the same.

Q: Do you provide support? A: This is a digital template, so no ongoing support. However, the documentation is comprehensive and includes troubleshooting for common issues.

Q: Can I resell this or use it for client work? A: Personal and commercial use is fine. You cannot resell the template itself, but you can use it to build CI systems for clients.

Q: What if my competitors don't have G2/Capterra reviews? A: The workflow adapts. If review sources are sparse, it relies more on website content and market research. You can customize research sources (add Twitter, LinkedIn, etc.).

Q: Is this actually better than Klue? A: For battlecard creation and Q&A, it covers 90-95% of what Klue does. Klue has broader market intelligence, more data sources, and analyst support. But for $15K less, this is a steal for small teams.

Instant Download

You'll receive:

• Complete n8n workflow JSON (import and configure)
• Setup documentation (step-by-step guide)
• Notion database template
• Customization guide
• Troubleshooting FAQ

Start building your competitive intelligence library in under an hour.

No subscriptions. No per-user fees. Pay once, use forever.

💡 Pro Tip

Start with your 5-10 most common competitors. This workflow pays for itself after creating just 3-4 battlecards compared to:

• Hiring freelance researchers ($500-1000 per battlecard)
• Manual research (20+ hours of team time)
• Enterprise tools ($1,300+/month minimum)

ROI: If you create just 3 battlecards, you've already saved more than the cost of this template.

Questions before buying? Message me through Gumroad.